by Internet Medical Society
The WMA statement goes on to direct physicians and medical students to monitor their own internet presence. It recommends separating professional and personal lives as much as possible by considering their intended audience when posting social media content by avoiding overly liberal disclosure of personal information, and reminding physicians and medical students of their responsibility to provide factual and concise information within declared conflicts of interest. It finally calls on physicians to look out for each other, speaking to colleagues about clearly inappropriate social media behaviour and reporting such behaviour to appropriate authorities as needed.
In this review, authors address some of these issues in depth, and highlight both the
tremendous potential that exists in harnessing social media and the equally contentious pitfalls
that must be considered as social media grows, ultimately transforming the online landscape.